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Pokémon Trading Card Game Pocket Launches Today, Offering a Fresh Take on Card Collection

The Bestselling Pokémon Trading Card Game Expands Product Ecosystem with New and Accessible Digital Experience

London, United Kingdom — Oct. 30, 2024 — Today, The Pokémon Company group launched the highly anticipated Pokémon Trading Card Game Pocket, a new free-to-start app for iOS and Android that reimagines the experience of collecting Pokémon TCG cards in an innovative digital format.
 
Now available around the world, Pokémon Trading Card Game Pocket offers a fresh take on card collection, inviting fans to experience the thrill of opening booster packs, discovering cards with unique visual effects and engaging in quick battles — all easily accessible from their mobile devices. Fans can learn more about the app through the new launch trailer also released today.
 
With the launch of Pokémon Trading Card Game Pocket, fans can begin building their card collections with the first expansion, titled Genetic Apex, which features many fan-favorite Pokémon originally discovered in the Kanto region.
 
In addition, players will be able to enjoy a new Pokémon TCG experience with the following key features:
 

  • ​​​Open booster packs: Players will be able to open two booster packs per day at no cost. In addition, the wonder pick feature allows players to randomly select one card from packs opened by other players around the world, providing an opportunity to ​collect cards in other supported languages.
 
  • Collect cards: Players can collect cards with nostalgic illustrations and new artwork found only in Pokémon Trading Card Game Pocket. In addition, some cards feature special visual effects that can only be achieved digitally, such as parallax effects that add stunning depth and dimension to cards and “immersive cards” that allow players to leap into the world of the card’s illustration.
 
  • Customize card collections: Players can decorate and personalize their digital card collections with various features, including display boards, binders and flair — special effects that can be applied to a card. In addition, players can customize their decks with various accessories, including playmats, card sleeves and coins.
 
  • Engage in quick battles: With streamlined rules that have been optimized for mobile devices, players will be able to enjoy quick single-player and multiplayer battles during their spare time. The app also introduces various features that make battling approachable for beginners and casual players, including automatic battles, rental decks and auto-build.

 
Fans can also check out a new YouTube Shorts effect that allows them to enjoy the experience of opening digital booster packs, similar to the pack opening experience in Pokémon Trading Card Game Pocket. The effect can be enjoyed beginning in November, in all countries where YouTube Shorts is available.
 
To learn more about Pokémon Trading Card Game Pocket, please visit Pokemon.co.uk/TCGPocket.
 
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About Pokémon
The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, please visit www.pokemon.co.uk.