Comunicato stampa

NEXON REVEALS ANTICIPATED BLUE ARCHIVE SUMMER UPDATE AT ANIME EXPO 2024; EXPANDING ON BELOVED ANIME SERIES STORYLINE

Building on a surge in popularity following “Blue Archive: The Animation,” Blue Archive’s first Anime Expo attendance includes an eye-catching booth and an up-close-and-personal panel detailing the update and behind-the-scenes stories about the game’s development

SEOUL – July 5, 2024 – NEXON Korea Corp.’s Blue Archive just concluded its panel at the game’s first Anime Expo appearance, revealing exciting news and details about the adored mobile RPG’s summer update. Fresh off the heels of “Blue Archive: The Animation,” the game’s directors revealed that the highly anticipated summer update will roll out the welcome mat for players with a continuation of the anime's story and tons of buffs for newcomers and veterans alike.
Massively popular in Japan, Blue Archive features tactical combat and an extensive lineup of unique characters as players step into the role of Sensei and recruit skilled students to stop the threats looming over the academy city of Kivotos. Boasting strategic gameplay and an ever-growing bunch of powerful students, Blue Archive players are in for heartfelt storylines filled with engaging combat and plentiful rewards.

During today’s panel, Blue Archive’s directors revealed that players can dive into the summer update on Tuesday, July 23 filled with the following content:

  • 5th PV Reveal The 5th PV will show hints of new stories and students expected in the future of Blue Archive.
  • 100 Free Recruitments Starting on Tuesday, July 23, players can earn 100 Free recruitments for one week, giving new players the perfect opportunity to jump into Blue Archive.
  • Makoto and Ako (Dress) – Fresh recruits Makoto and Ako (Dress) will also be added to Blue Archive on Tuesday, July 23.
  • New Student Hina (Dress) Players can attain a dress version of the popular student Hina via a Fes Recruitment on Tuesday, July 30. During Fes Recruitment, the chance of recruiting 3-star students becomes twice as high.
 
Blue Archive’s panel also gave fans a behind-the-scenes look into the development of the tactical RPG, as the game’s directors revealed how they came to develop Blue Archive’s distinguishable art, music style and special PVs. They also shared their thoughts on the popular anime.
 
“It is the fans’ contagious excitement and unwavering support that fuels our drive to create more immersive and engaging experiences,” said Blue Archive Lead Director Kim Yongha. “Thank you for joining us at Anime Expo, for your incredible support of Blue Archive in North America and for being such an integral part of our journey. We look forward to continuing this adventure together.”
 
On the show floor, Blue Archive is captivating attendees with its eye-catching booth and fun activities. Guests can step into the slice-of-life world of fire powered students, featuring a themed photo area and colorful cosplay hosts. Attendees can also play hands-on mini-game experiences and earn themed prizes.
 
Players can download Blue Archive for free on Google Play, App Store and Galaxy Store, and tune into “Blue Archive: The Animation” on the official YouTube channel. For more information about Blue Archive, players can visit the official communities and the links below:
  • Blue Archive Official YouTube Channel: [LINK]
  • Blue Archive Official Webpage: [LINK]
  • Blue Archive Official Forum: [LINK]
  • Blue Archive Official Discord: [LINK]
  • Blue Archive Official Twitter: [LINK]
  • Blue Archive Official Facebook: [LINK]
  • Blue Archive Press Kit: [LINK]

 
Further details and art assets can be found in the NEXON Global Pressroom and photos of Blue Archive’s presence at Anime Expo can be found here.
 
About NEXON Co., Ltd. https://company.nexon.co.jp/en/
Founded in 1994, NEXON Co., Ltd. (Nexon) (3659.TO) is a company engaged in the production, development and operation of online games. First listed on the Tokyo Stock Exchange in December 2011, Nexon was placed on JPX400 in 2015 and added to the Nikkei Stock Index 300 in 2017. In 2020, Nexon was added to the Nikkei 225. Nexon currently has more than 45 live games in more than 190 countries on PC, console, and mobile. Major game franchises include MapleStory, KartRider and Dungeon&Fighter. In 2021, Nexon completed the acquisition of Embark Studios AB, a company based in Stockholm, Sweden, developing multiple projects for global release.
 
# # #

Press Contacts for NEXON CO., Ltd.
Wonacott Communications, LLC
nexonkr@wonacottpr.com