Madrid, Spain – 7 July 2020. Lab Cave and Zinkia Entertainment today announced a multi-year partnership that will see Lab Cave develop and publish games featuring beloved children’s animated character Pocoyo on mobile devices.
Mobile growth experts Lab Cave Games have worked on over 700 mobile apps and will leverage their technology, knowledge and experience in mobile gaming to bring Zinkia’s beloved animated characters to mobile devices.
Zinkia Entertainment is a BAFTA Award-winning creator of entertainment brands and audiovisual content including the iconic Pocoyo children’s comedy series, Mola Noguru and Shuriken School.
The partnership unites Lab Cave’s unique expertise with ASO, CRO, monetization and ad mediation with Zinkia’s creativity and audiovisual content. The multi-year deal will see Lab Cave work on more than 40 existing Pocoyo mobile titles as well as develop and publish new games featuring Pocoyo.
“Thanks to Lab Cave we can focus on making new audiovisual productions at the same time we optimize our app portfolio both in terms of marketing and technology,” said Jonás Ojeda, Head of Digital Rights at Zinkia. “And we can develop new games for our audience together to help expand our brand. We are very happy to have an expert and reliable partner like Lab Cave.”
“We at Lab Cave are delighted by our collaborations with Zinkia,” sais Luis Bertó, Head of Marketing and Business Development at Lab Cave. “This is not only because they are leaders in the Spanish and international audiovisual industry, but because our collaboration will give us the opportunity to develop a joint strategy of development and publication of a game and app catalogue that marries the core beliefs of both companies: quality, innovation, technology and global presence. Most of all, we are thrilled to be able to align ourselves more closely with the Pocoyo universe and reach a whole new generation through the mobile world.”
For more information on Lab Cave’s 360 Mobile Growth services, visit LabCaveGames.com. For more information on Zinkia Entertainment and Pocoyo, visit Zinkia.com.
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About Pocoyo
The preschool show Pocoyo aims for education and entertainment merged in perfect balance. The curiosity of the lead character, joined by his inseparable friends Elly, Pato, Loula, Sleepy Bird, Fred, Baby Bird, and Caterpillar, generates countless adventures in a world in which colors, shapes and sounds form a new language that captivates both kids and adults.
About Lab Cave Games
We are the trusted 360 Mobile Growth Services provider for publishers around the world. We have successfully launched over 700 apps and games in the mobile marketplace, we manage a portfolio of over 200 apps and have achieved over 300 million organic app downloads. Our journey started in 2013 with app development. Now we offer our expertise to app developers and publishers globally as leaders in Publishing and Mobile Growth Services.
About Zinkia Entertainment
At Zinkia Entertainment we create entertainment brands and its audiovisual and interactive products aimed at the family audience around the world. We create and develop audiovisual and interactive content through innovative process and the creativity and knowledge of our team of professionals, to assure the quality and success of our products.