SCUTI blasts into the Games Audio Ad Market with Consumable

New York, NY, August 17, 2023 —  SCUTI^™, the gaming industry's pioneer in rewarded
gCommerce, announces its partnership with Consumable™, now offering brands non-intrusive audio ads while gamers shop the SCUTI marketplace.
 
SCUTI allows gamers to purchase curated products from top brands and earn SCUTI$ rewards on every purchase. Scuti’s AI delivers a bespoke solution for brands by targeting the right players, in the right games, at the right time. Now the company is tapping into Consumable’s proprietary audio technology to deliver engaging new experiences to100MM monthly active players for Holiday 2023.
 
"As the leader in gCommerce and online game monetization, SCUTI needed a non-intrusive solution to deliver audio ads on behalf of brands to players during their SCUTI shopping journey,” said Mark Levin, CEO of Consumable. “Consumable will enable over 500MM in new Visual Audio supply for marketers.  Visual Audio brings the power of Audio, which performs at a 10X ROAS, with interactive and engaging graphics to drive business outcomes on behalf of brands.”
 
“SCUTI selected Consumable because they share our values about never being obtrusive to the game experience.” said Nicholas Longano, CEO of SCUTI. “The inclusion of audio ads into the SCUTI marketplace will transform the player experience into a curated audio-visual showcase of rewards, products and bespoke ads and provide brands with ROI, measurement and the only available full funnel solution through games.”
 
SCUTI will enable Consumable’s audio ads in September 2023 through a vast network of SCUTI-connected games.
 
To learn more about SCUTI, please visit scutirewards.com.

About SCUTI
SCUTI is the gamers’ marketplace, and a pioneer in rewarded gCommerce, accessed through video games and metaverses connected to the SCUTI Network. SCUTI provides players direct access to curated products, promotional offers, and exciting rewards, which can be redeemed for in-game virtual items, exchanged for native currency, or to purchase physical goods in the SCUTI catalog. SCUTI was built by video game industry veterans, with backgrounds from Blizzard Entertainment, Epic Games, Zynga, Electronic Arts and Xbox Game Studios.
 
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